This is a PDF of a PowerPoint presentation delivered at the 2006 Lyra Imaging Symposium. This presentation by Rodger Reis, research analyst for Lyra's Hard Copy Supplies Advisory Service, examines significant changes in the cut-sheet paper market. It discusses the strategies name-brand paper producers are deploying to stave off the private-label juggernaut. It also looks at whether "whiteness" is the new "brightness" and examines if anyone cares about changes in whiteness and brightness standards. The presentation explores how increased adoption of color hardware in the office will affect the cut-sheet market. It includes several data-rich slides on the installed base of color laser devices in North America, the characteristics of output from various color hardware, and cut-sheet paper revenue from 2005 to 2009 for workgroup color laser printers, convenience copiers, full-time office color copier/MFPs, and production color devices. This presentation includes 14 slides.
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