Temporary Price Reduction: Was $4199, Now $1049.
While the worldwide economic downturn and the maturity of many printer market segments combined to produce an overall decrease in printer shipments from 2000 to 2001, revenues continue to grow for certain market segments (see figure).
A new Lyra Research report, Worldwide Market Trends for Printers and MFPs: Market Assessment and Forecast, helps vendors anticipate and plan for the market changes that lie ahead. The report is a comprehensive look at trends and the future of the industry, providing detailed shipment and revenue forecasts through 2006, current market share data and competitive product line-ups, and detailed analysis of vendor activity and market drivers.
This report:
- Identifies growth opportunities and the changing market drivers for printer purchases;
- Explores and quantifies printer markets in the United States, Europe, Latin America, Pacific Rim, and Rest-of-the-World regions, and forecasts each through 2006;
- Analyzes vendor product introductions and marketing and sales strategies.
This 200-page report contains more than 110 figures, detailing shipments and revenue by segment and price/performance of currently-available models. Lyra's analysts examine the impact on the printer industry of such related technologies and markets as personal computers, networks, Internet access, and digital photography. The report also examines the changing nature of the printed page and how vendors are addressing those changes.
Lyra Research's forecasting abilities and industry knowledge remain unsurpassed, offering data-driven insight and analysis focused exclusively on imaging markets. For more than a decade, Lyra has provided newsletters, advisory services, and consulting to more than 2,000 vendor, reseller, and user clients worldwide.
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