Description

This report delivers the results of Lyra's latest survey of business users, focused on color printers in the office. Lyra conducted its 2007 U.S. Business Color Printing Survey using a self-selected Web-based instrument. Survey respondents were required to be knowledgeable about the use and maintenance of color printers at their businesses. Respondents were asked about the type of color printer they use. One of the big surprises of this survey was the large number of ink jet users in the office. Respondents answered questions about which applications they use with color printers, their attitudes about non-OEM ink and toner cartridges, and the impact of in-house color on outsourced printing. This new report gives ink and toner cartridge manufacturers and remanufacturers the inside scoop on their business customers. It shows vendors which factors are important to business users of color printers and highlights business users' attitudes towards OEM and aftermarket ink and toner. This research was sponsored by MKG Imaging Solutions and Ninestar.

Table of Contents

Introduction Survey Methodology, Sample Size, and Goals Key Findings Ink Jet: Not Just for Consumers Use of Aftermarket Ink and Toner Using Color Printers What's Important? Does Paper Matter? Who Buys Color Printers and Supplies? Demographics